Illuminated signs are becoming more popular with businesses, as a lit-up sign can show customers that you are open for business and also help them find your location. Read on for a brief beginner’s guide to illuminated signage and what you need to consider.
Understand your options
There are lots of different lit-up sign options. Many signs used to be lit using neon, but this is being phased out and replaced by LEDs. Channel letters can be lit from the front or behind to create a halo effect against a wall, while some signs have visible lighting and others concealed lighting for a softer look.
Consider the background surface
The wall or surface on which a sign will be placed will affect how it looks when lit. Brick and wood work well with most lighting styles; however, dark surfaces, especially black walls, will absorb the light and reduce the look of halo lighting. Shiny surfaces can create unwanted reflections that change the look of the sign. Always check what surface your sign will be mounted on before you finalise the design to avoid being disappointed. Brand stylists such as https://treaclefactory can help with customised signage for your business.
Choose the right features
For signs that need to be seen from far away, bright face-lit letters work best. Some colours are better for distance viewing; for example, white and red are more visible from further away than blue, which can fade in the distance. Indoor signs should be less bright than outdoor ones, as they are viewed up close. Think about whether viewers will be walking, biking, or driving by, as this will affect how quickly they need to notice and read the sign.
Work with experts
Don’t try to handle everything yourself; instead, obtain advice where needed. Most areas have rules about lit-up signs, which may include permits you need before installation. Also, always hire an electrician for the installation unless your sign installers have the electrical expertise needed for the safe and proper installation of lit signs.
